The 2025 Shanghai International Musical Instruments Exhibition (Music China) was a resounding success for DONNER, who transformed Booth N1D62 into a vibrant hub of musical creativity and innovation from October 22nd to 25th. Attendees experienced a spectacular array of instruments and audio equipment, all designed to ignite the creative spark in every musician.

A Showcase of Standout Products

The exhibition was a dynamic platform for DONNER's leading product lines. A key crowd-puller was the HUSH-X PRO Multi-Effects Portable Guitar, the latest in the acclaimed HUSH series. Having generated significant buzz since its US debut, its newest colorways were a major hit, captivating guitarists with its DXP System and one-stop solution for their equipment chain.

The display also featured other best-selling electric guitars, including the NHL-500 Headless Electric Guitar, praised for its compact, futuristic design and fatigue-free balance. For players seeking a modern metal voice, the DMT-200 stood out with its American ash veneer finish and independently customized HighOut pickup with Alnico V magnet, delivering enhanced dynamics and detail perfect for high-gain stage performances and practice. Its Alpha circuit kit and US-made wax cloth shielded wiring ensured maximum stability and minimal tonal loss, making it a standout instrument for serious musicians.

For drummers, DONNER showcased advanced electronic drum kits like the illuminating BackBeat Pro and the fully-featured Donner Beat Pro, both equipped with the powerful TSM7-1000 module and professional-grade mesh pads and cymbals for an unmatched realistic and expressive playing experience. The collaboration on the Groove Ultra series with Japan's Shimamura Music was also a key talking point. Furthermore, DONNER empowered every visiting drummer with the news that each electronic drum kit purchase includes complimentary access to 40 drum lessons on Melodics.

Beyond guitars and drums, DONNER highlighted its expansion into home and studio gear. The DHP-200 PRO Digital Piano impressed with its Nordic minimalist design and Graded Hammer Standard keyboard, seamlessly blending into any home. The STARRYKEY-37 PLAY captivated producers with its built-in FM synth engine and wireless capabilities, offering a super-powerful, all-in-one MIDI controller solution. For performers, the MT-1 Portable PA Speaker delivered pristine, powerful sound, proving to be the perfect partners for any gig or rehearsal.

New Launches & Celebrated Artist Collaborations

Building on the success of last year's Triple Threat pedal, DONNER highlighted its thriving artist collaboration program by showcasing two exciting new signature pedals:

• The Ruben Wan UMBRIA Distortion and CELESTIA Chorus Pedals, developed with the rising young guitarist from Panama, offered versatile tones from vintage to modern.

• The highly anticipated "Miyavi 3in1" multi-functional effects pack, the first product released since the legendary Japanese guitarist MIYAVI took on the role of Creative Director at DONNER. Its "3-in1 integrated design" and unique "Blackstone" color scheme drew constant attention.

In the realm of innovative instruments, the DONNER VIVA  was a standout feature. This pick-style instrument, built for music lovers of all levels, allowed players to experience its built-in LED guidance and over 1,000 guitar tones to create a full-band experience right at the booth.

Live Artist Demonstrations Electrify the Booth

The DONNER booth came alive with incredible energy during live product demonstrations by a lineup of renowned artists:

• October 22: Tommy Chan (Hong Kong) and Lenny G.

• October 23: JUN (Macau's Scamper Band) and Yas Nomura & Satoshi Oka (Japan).

• October 24: Ruben Wan (Panama)  MIYAVI (Japan)

An Engaging Experience with Lasting Memories

The DONNER booth was a hub of activity, with visitors receiving custom stickers, entering to win limited-edition keychains, and capturing memories at our personalized photo booth. The multiple raffle sessions were a highlight, with lucky participants walking away with star products from the HUSH series and DONNER headphones.

Event Details:

• Event: 2025 Shanghai International Musical Instruments Exhibition (Music China)

• Dates: October 22-25, 2025

• Location: Shanghai New International Expo Centre

• Booth: N1D62